17 September 2012 / SEO
Being the search engine with the majority of the user share in Europe, I am sure the majority of you would have either personally or indirectly (as it has been reported to you) experienced the “Domain diversity” problem. What is Domain diversity problem? I bet that an image is worth more than 1000 words. Problem is that after the new update...
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10 September 2012 / SEO
Acquisition certainly offers great space in regards of a rebranding, requiring both the IT team and the SEO / PPC intern to go through a set of migration strategies. With an acquisition, it is a good time also to assess whether or not some products should be dismissed, or eventually continue to live beneath the original brand, hence the first step...
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3 September 2012 / SEO
It may be because of Google Panda, the most recent Penguin, or perhaps the fast Cheetah (ok this doesn't exist yet). It doesn't really matter what algorithm has penalised your web site. If your traffic report shows a fall in visit, and your ranking positions are no longer the same, well it would be better for you contacting Houston, because...
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18 July 2012 / SEO
Beyond web site metrics to measure the success of a web site, bounce rate is the one at which in my opinion a bit more importance should be attributed. Although from different angles, Kissmetric seems to share my opinion and on this regard they wrote an article entitled “how to keep you bounce rate under 2%”; this without considering how many...
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26 March 2012 / SEO
It was quite a few months the rumour about Berlusconi’s, his empire and the “Bunga Bunga” parties was ceased, but it was just a temporary pause. As of today the television giant operating in Italy has a new record: they have lost their domain name because they forget to renew it. A big lack from the Cologno Monzese company and for Berlusconi...
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22 March 2012 / SEO
For some time now, social media has been taking over the lives of individuals all around the world. The Internet has thrown up a plethora of opportunities in the form of Facebook, Twitter, Google+ and more. There has been a general decline in people who want to write paragraphs to share their views or opinions and a significant rise in people who...
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